Frequently Asked Questions

Starting your journey is simple. First, schedule a free consultation through our contact page. We'll discuss your goals, challenges, and vision. Then, we'll provide a custom proposal outlining our recommended strategy, timeline, and investment. Once approved, we'll kick off with a discovery session to dive deep into your brand and begin crafting your digital presence.

We'll need details about your business goals, target audience, brand assets (logos, colors, fonts), existing marketing materials, competitor examples you admire, and any specific features or functionality you require. Don't worry if you don't have everything—we can help you develop what's missing as part of our process.

Timeline varies by complexity. A standard 5-page website typically takes 4-6 weeks from kickoff to launch. More complex projects with custom features, e-commerce, or extensive content can take 8-12 weeks. We'll provide a detailed timeline in your proposal and keep you updated throughout the process with regular milestones.

Absolutely. We offer monthly maintenance packages starting at $300/month that include security updates, content changes, performance monitoring, and technical support. We also provide training so you can manage day-to-day updates yourself if preferred. Many clients opt for ongoing retainers to continue growing their digital presence.

Yes! Our Manuscript and First Edition packages include professional content creation. We craft compelling copy that tells your brand story, optimizes for search engines, and converts visitors into customers. This includes website copy, blog articles, email campaigns, social media content, and editorial strategy.

Absolutely. While we're proudly headquartered in Port Huron, we actively serve businesses throughout St. Clair County, Macomb County, and Southeast Michigan — including Marysville, Fort Gratiot, Marine City, Sterling Heights, Clinton Township, and Shelby Township. We also work with clients across the Blue Water Bridge in Sarnia-Lambton, Ontario. Remote collaboration via video calls and project management tools makes working with us easy from anywhere.

Project-based pricing is a one-time investment for specific deliverables (like building a website). Monthly retainers provide ongoing services like content creation, SEO, social media management, and continuous optimization. Many clients start with a project to build their foundation, then continue with a retainer for growth.

We typically structure payments in milestones: 50% to begin work, 25% at the midpoint, and 25% upon completion. For monthly retainers, payment is due at the beginning of each month. We accept credit cards, ACH transfers, and checks. Custom payment arrangements can be discussed for larger projects.

We believe in transparent pricing. Our proposals clearly outline all costs. The only additional expenses would be third-party services you choose (like premium hosting, stock photography, or paid advertising budgets), which we'll discuss and approve with you beforehand. No surprises.

We specialize in modern web technologies including React, TypeScript, Next.js, and Tailwind CSS for custom development, with deep expertise in UX design tools like Figma for wireframing, prototyping, and design systems. For content-managed sites, we work with WordPress, Shopify, and Webflow. We choose the best platform based on your specific needs, budget, and technical comfort level.

Yes, absolutely. Upon final payment, you own all custom code, designs, and content we create for you. We'll provide you with all source files and credentials. Your website is your asset. We simply ask for permission to showcase our work in our portfolio (unless you prefer to remain confidential).

Every website we create is fully responsive and optimized for all devices—smartphones, tablets, laptops, and desktops. With over 60% of web traffic coming from mobile devices, mobile-first design is standard in all our projects, not an add-on.

SEO is built into our process from day one. We conduct keyword research, optimize site structure and content, ensure technical best practices (fast loading, clean code, proper meta tags), and create a content strategy. Our Manuscript and First Edition packages include ongoing SEO with regular content creation, performance tracking, and UX-informed improvements to boost search rankings.

Results vary by industry and goals, but our clients typically see significant improvements within 3-6 months. Our case studies — including work for brands like Little Caesars and Consumers Energy — show measurable improvements in completion rates, mobile engagement, and planning efficiency. We set realistic expectations and track metrics that matter to your business.

We establish clear KPIs during our discovery phase based on your goals. This might include website traffic, conversion rates, lead generation, search rankings, social engagement, or revenue. We provide regular reports showing progress and adjust strategies based on data to continuously improve performance.

Yes! Located just across the Blue Water Bridge from Sarnia, we regularly work with Canadian businesses in Sarnia, Point Edward, and throughout Lambton County. We understand the cross-border market and can help your business reach customers on both sides of the border. Pricing is quoted in USD, and we handle all collaboration digitally.

Absolutely. We work with businesses in Sterling Heights, Clinton Township, Shelby Township, Warren, and throughout Macomb County. Our location in Port Huron gives us a strong understanding of the Southeast Michigan market, and we're just a short drive down I-94 for in-person meetings when needed.

We serve all of St. Clair County including Port Huron, Marysville, Fort Gratiot, St. Clair, Marine City, Algonac, New Baltimore, and surrounding communities. As a locally owned agency based in downtown Port Huron, we understand the Blue Water Area market and are invested in helping our neighbors grow online.